SOCIAL MEDIA MARKETING
Do you advertise on Instagram? Do you want more leads? Instagram lead ads let you collect valuable contact information from potential customers without pushing them off of the platform. In this article, you’ll discover how to set up lead ads on Instagram.
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Knowledge Base
Dive Into Social Media To Augment Your Keyword Research
Take a close look at the various aspects of keyword research. You will find that it focuses a lot on the online behavioral traits of the target audience and uses information about the audience...
How to Go Deeper With Keyword Research: Go-to Tools & Techniques
See which organic keywords actually drive conversions Replace (not provided) with actual keywords and monitor their specific performance metrics in Google Analytics. Stop flying blind on essential...
Hunter – Email Lead Generation, Cold Outreach & Prospecting Tool
Find the email addresses behind any website with Hunter. Hunter is a set of platform offering a set of email tools that helps you to find, verify and utilise, or reach out to, email addresses and...
Is a Nofollow Link of any SEO Value? Here are a Few Facts
In this post Brian Dean, founder of Backlinko, breaks down EVERYTHING you need to know about NoFollow links. Dofollow links help your search engine rankings. Nofollow links don’t.This is a bit of a...
An Introduction to Google Local Service Ads
Google Local Service Ads Explained You want to connect with local customers who are in the market for the services you provide. You’ve probably spent some time optimizing your website. You may have...
Website Backlinks – Links That Rank – Should You Pay For a Page 1 Position?
Links That Rank is a paid-for link building service. After many years of optimising web sites I would instinctively say that backlinks should not be paid for - but in the case of Links That Rank, I...
PhoneWagon Call Tracking For Marketers
Flexible Phone Call Tracking With PhoneWagon PhoneWagon is an affordable way to track incoming phone calls to your business and reporting on them with Google Analytics thereby enbling you to see how...
Oribi Analytics – Advanced Analytics for Data Driven Marketing
Oribi - Taking Analytics to a New Level Oribi is an advanced analytics toolset that gives a more detailed view of your website's performance than can be achieved with free tools like Google...
Pitchbox – Influencer Outreach & Content Marketing Platform
Pitchbox is a powerful tool that enables you to find bloggers, publishers, and influencers. With multiple prospecting profiles and intuitive keyword search, Pitchbox allows you to find influencers...
Poweradspy – Improve Your Facebook Ads Campaigns
PowerAdSpy Can Help to Significanty Improve Your Facebook Advertising Campaigns. Pay Per Click ads are a cost to any business that uses them and it isn't always possible to be sure that the money...
Awario – Usable, real-time social insights.
Non-Stop Social Media Monitoring with Awario. Awario monitors every corner of the Web for mentions of your keywords or brand in real time, ensuring you are the first to know about the conversations...
Lead Generation With Referrals by Viral Loops
Viral Loops lets you design custom referral programs for your business in a matter of minutes. Rather than having to reinvent the wheel every time your lead generation efforts need a bit of a boost,...
Score – Lead Generation Using Scorecards
Generate higher quality, higher converting leads with SCORE. Prospects are at the heart of business growth. SCORE enables you to understand each prospect as an individual, and follow up with...
Jepto – Digital Marketing Intelligence and Automation
Much more than just a dashboard or reporting system, Jepto uses Machine Learning to bring you Predictive Forecasts, Anomaly Detection and Automation Jobs. Jepto is designed as an aid to client...
If-So Dynamic Content For Your Website Visitors
If-So is a WordPress plugin that enables you to deliver dynamic content on your webpages that is relevant to individual visitors based on their search terms, location, behaviour, actions and...
WordStream PPC Ad Management Platform
Wordstream is a well established and highly respected ppc ad management platform covering Google Ads, Bing Ads and now Facebook/Instagram Ads. As yet there is no coverage within WordStream for...
Similar Content – Content Marketing for Better SEO
If you think that SEO is complicated and involves acquiring multiple backlinks to your, site it may be time to reconsider - with Similar Content you may be able to rank highly with content instead...
A/B Rankings – Intelligent SEO Tools
A/B Rankings is a suite of Search Engine Optimisation tools, with emphasis on the target site's content and how well its pages are optimised for those keywords and phrases that are important to it....
Surfer SEO Content Analysis
Surfer SEO - there’s a better way to do on-page SEO Manual analysis of your organic competition take too much time. We know that, because we’ve been doing SEO for the past thirteen years. Surfer SEO...
Tribe – Build online communities.
Tribe is the most powerful and flexible solution to build integrated and branded communities. Tribe lets you create a highly immersive community site where your customers can ask questions, share...
Textau – Social Media Marketing Automation
Textau provides growth automation to scale your business faster You can use Textau to Generate new leads, contant them quickly and effortlessly, and improve you knowledge of your users. All the...
Hopin – Online Event & Webinar Platform
Hopin - not just another webinar platform Hopin is the first all-in-one live online events platform where attendees can learn, interact, and connect with people from anywhere in the world. Now that...
LiveWebinar – More Than Just Webinar Hosting
LiveWebinar - The Webinar Platform that has Everything LiveWebinar is a comprehensive webinar hosting and management package that delivers your seminars, meetings, training sessions and other...
Be.Live – Live streaming platform
Be.Live is a live streaming platform that enables you to create professional standard live streams.Livestreaming is becoming more popular as a great way to promote your business and answer...
Switchy – retargeting url shortener
Switchy is a url shortener that is designed for use in remarketing campaigns.There are quite a few url shorteners around so the introduction of another, in itself, does not get me that excited....
Onesignal – Push Notification Marketing
OneSignal is a leading provider of customer engagement services including mobile push, web push, email, and in-app messages.If you are looking for an effective way into push notification and other...
Airship – Push Notifications & SMS Platform
https://www.airship.com/ AirshipWhere To Find Ithttps://www.airship.com/Product TypePush notification & SMS marketing platformPaid/FreePaid, Various OptionsFree Trial AvailableYesPriceNot...
Push.World – Re-engage customers with automated push notifications
Increase retention and recover lost sales with push.world.The growth in the use of push notifications by businesses in order to promote their products seems to be exponential and Push.world is a...
Relay That – Builds Professional Marketing Creatives
Relay That - The Easy Way to Create Powerful Ad CreativesRelay That is a clever, easy to use design platform for creating visually appealing and consistently high-converting images that are...
BirdSeed – Website Engagement Tool
Keep Visitors on Your Site For Longer - With BirdSeedBirdSeed fills a need that many website owners don't even know that they have - the need to keep people on their websites for longer and to...
SlideShop – Slide Template Library
SlideShop - Powerpoint Templates & Tools Slideshop is a great idea that has been effectively made real by a team of talented designers and, no doubt, a team of first class marketing and...
TubeBuddy – YouTube Channel Optimisation
TubeBuddy - The YouTube Marketer's Ideal Companion TubeBuddy is a YouTube Channel marketers ideal gadget. It lets you optimise and manage your YouTube channel without having to commit major mantime...
Clearout – Email Reputation Management
Improve & Protect Your E-Mail Sender Reputation with ClearoutClearout is an email cleaning and maintenance platform, with a Catch-all email verification facility, that enables you to instantly...
How To Generate Leads With YouTube Ads
How to Generate Leads with YouTube Ads Most small business don’t have a huge marketing budget. Sounds familiar, right? Advertising is expensive. You want the money you spend to stretch as far as...
Copywritely – SEO Content Software for Pros
Copywritely helps you make your content perfect for both people and search engines.Check content for SEO issues, get tips how to fix them, rewrite text and publish updated content.What Is SEO...
Vaizle – Social Media Management & Analytics
Vaizle - Social Media Analytics & Competitor Monitoring Vaizle is a Social Media monitoring, analytics and reporting platform that lets you monitor your Social Media performance against that of...
Alli AI – SEO with Artifical Intelligence
Alli AI - Use AI to Optimise Your WebsiteAlli AI claims to be the first Search Engine Optimisation platform to make use of AI - but is it?Yes, we think it probably is, although we are expecting...
Geru – Marketing & Funnel Simulation Platform
Introducing Geru - Take the Guesswork Out Of Your Funnels Funnily enough, I chanced upon Geru as a result of a funnel they had running with a Facebook Ad at the top of that funnel. A very special...
WooRank – SEO Tools & Reporting Platform
What is WooRank and what can it do for you?WooRank describes itself as "a super fast, super easy-to-use SEO audit and digital marketing tool" - and it is. Trouble is, it's one of many such tools...
Alexa Browser Extension For Chrome & Firefox
For the last 20 years or so Alexa has been owned by Amazon. The system has, however, been around for longer than that and is well-known for its web traffic and analytics platform that enables...
Adduco Facebook Ad Management & Marketing Insights
What is Adduco and what does it do?Upon first exposure to Adduco you might be forgiven for having a slightly bewildered look on your face. The thought that will be turning around in your...
OptinMonster Review – Pop-Up Forms For Email List Building
Love them or hate them, pop-up forms can often make the difference between losing a potential customer and signing one up for your mailing list - OptinMonster gives you popup power! This...
SimilarWeb Browser Extension
The SimilarWeb "SimilarSites" Chrome Extension can help you to find sites that are similar to the one you are looking at in your browser.Great for finding those websites which are competing with you...
Google Tag Assistant Chrome Extension
Tag Assistant is a free-of-charge Chrome Extension to help you to see at a glance which tags are installed on the target page and whether they are installed correctly. The Google Tag Assistant is...
MOZ Bar Chrome Extension
MOZ Bar is a free-of-charge Chrome Extension to help you to see at a glance the Domain Authority and other data for the website you are viewing.If you have a subscription to MOZ then more metrics...
WebARX – Website Security & Monitoring
WebARX lets you monitor uptime for your websites, blocks attacks and reports when something goes wrong. WebARX Where To Find Ithttp://link.leadpages.netProduct TypeWebsite...
Instagram Ads – What You Should Know
Digital Marketer's Ralph and Molly give you a breakdown for advertising on Instagram and talk about why advertising on that platform is so important for today’s marketers. They also give...
Lead Generation – Get More Leads For Your Business
How to Get More Leads for Your Business Find out how to attract enquiries to your business using online and digital marketing resources.
Competitor Analysis – Spy on Your Competitors
Spy On Your Competitors - Discover Their Marketing Secrets Competitor Analysis Tools and resources to help you find out who your online competitors are and what they are up to.
How to Use Facebook Ads to Grow Your Local Business
Using Facebook Ads to Grow Your Local Business While you may see mostly ecommerce or national brands in your newsfeed, Facebook ads can be just as effective for local businesses if you use them...
Generating Leads With AdWords
Heres how to generate leads with AdWords. This is a test article leading to a non-existent podcast, for testing purposes.
Generating Leads with Facebook
Generating Leads With Facebook - Learn From This Case Study by Digital Marketer's Molly Pitman157,362 leads generated. In 8 weeks. For just $1.08 per lead. All from 1 Facebook campaign!...
7 Digital Marketing Trends You Can’t Afford to Ignore in 2019
Digital Marketing Trends That Could Affect Your Business Who cares about digital marketing trends? If that’s your attitude, I get it. Some trends are here and gone before you even have time to...
How To Protect Your Website Against Hackers – What you need to know!
Protect your website against hackers – just a few things you should be doing. Those who carry out cyber attacks rely on the fact that business owners, like you, are not doing enough to protect your...
Optimise Your Website and Turn it into a 24/7 Lead Generation Machine
How to Turn Your Website Into a 24/7 Lead Generation and Sales Machine! Having a great-looking website that represents your company is enough to keep your business healthy and growing – right? -...
How to Choose the Right Social Media Platforms for Your Business
It's More Important Than Ever to Choose the Right Social Media Platforms for Your Business The social media landscape always seems to be changing. New sites don’t pop up every day, but our...
5 Ways to Drive More Customers to Your Website with Content Marketing Campaigns
How to Get More Customers with Well Built Content Marketing Campaigns Online marketers talk about driving customers more than your average Uber driver – and who can blame them? In the online world,...
How Google Reviews Can Affect Your Search Engine Rankings
Is it true? Can Google Reviews Affect Your SEO Rankings? Most of you will already know that local SEO is vitally important for businesses that trade in their local area and have active competitors...
Why Creating a Facebook Group is an Absolute Must For Your Local Business
Creating a Facebook Group - The Foolproof Way to Get Around Facebook’s Page Algorithm In February of 2018, Facebook announced plans to prioritize personal content and de-prioritize content from...
Local SEO – What To Consider When Opening A New Location
When you open a new location for your business there are lots of things to consider and thoughts of local SEO may well escape you - for the time being at least. It’s vital, however, that you have a...
Are Your Website Optimisation Efforts Really Getting the Job Done?
Is Your Website Optimisation Working? Your Google ranking is undeniably important. In fact, research shows that more than half of Google’s traffic goes to the top three ranked websites, and...
Lead Generation with Facebook – 10 Ways to Generate Leads with Facebook
Lead Generation with Facebook - your ten point checklist Social media site Facebook was not intended, at first, to be a means of lead generation, indeed, it started off as a channel of communication...
SEO Marketing Trends That Will Shape Your Business’ Online Presence in 2019
Trying to stay on top of SEO marketing trends is a bit like trying to hit a moving target with a water pistol whilst travelling on a fast moving speeding train, blindfolded. The online marketing...
Facebook Advertising – Common Mistakes You Could Be Making with Your Campaigns
Here's our list of 7 common mistakes you're probably making with your Facebook advertising campaigns When it comes to social media sites, Facebook is, without doubt, one of the main players. Sure,...
6 Winning Content Marketing Strategies for Local Business
Practical and Effective Content Marketing Strategies for Local Business As a small business owner, you know that effective online marketing plays a significant role in the success of your company....
Designrr – eBook Creation and a whole lot more
If you want a powerful yet easy to use ebook creation package, get Designrr. If you want much more than ebook creation, still get Designrr Why? Because Designrr is much more than a simple ebook...
AccuRanker Rank Tracking Tool
Accuranker - a Rank Tracking Tool with a Sense of Humour. I was first alerted to the Accuranker rank tracking tool by someone posting on a forum about how volatile Google's page rankings had been...
Tubics YouTube Channel Optimisation
Tubics YouTube Optimisation & Management Tool As YouTube gradually makes its presence felt as a marketing channel, rather than just a place of entertainment, it follows that it becomes more...
What You Need to Know about Google Posts
How Can Google Posts Help Your Business In Local Search and Beyond? You already know that Google is the search king – but now there’s a new way for local businesses to use it. We’re talking about...
How Facebook Local Search is Becoming a Serious Threat to Google in Local Searches
5 Ways Facebook Local Search is Becoming a Threat to Google in Local Search Have you noticed how Facebook local search is changing? What if we told you that Google might not be as important a...
YouTube Video Analytics With VidIQ
VidIQ is a clever and useful platform that helps you to optimise your YouTube channel and get great results from your video marketing. Optimise Your Videos On YouTube With VidIQ VidIQ , once loaded,...
Scoop.it Lets You Curate Content With Ease
Content Marketing & Content Curation With Scoop.itScoop.it is a clever and very effective content marketing and content curation platform that enables you to build your website's visibility,...
Social Media Influencer Marketing & Analytics With Klear
Klear is a Social Media Marketing & Influencer Location platform that combines comprehensive social media page analytics with an influencer identification service that enables you to search for...
Amazon Keyword Research With Helium 10
Helium 10 is an Amazon keyword research tool for those who wish to be more effective with their Amazon sales efforts.Over the years I have dabbled with selling on Amazon with mixed...
Nibbler Website Audit Tool
There is no shortage of website auditing tools out there. Clever little algorithms that crawl the pages of your site and tell you what is wrong. Nibbler is different, not very different but it does...
The growing opportunity for product analytics
Mixpanel continues to grow. In the first half of 2017, we opened two new offices: one in Salt Lake City, and our first international office in London. Across these offices and the others in San...
Mixpanel Analytics
Mixpanel is a two-pronged product. The first prong is an advanced Analytics platform which enables event-driven tracking to take place and to provide you with in-depth analytics of those events....
Competitor analysis: the essential guide for marketing managers
Why would anyone try to put together a digital marketing strategy without first analysing their competitor's strategy? We don't know, it can never work. Here's a well put together argument from...
Wicked Reports – Marketing Analytics & Reporting
Wicked Reports describes themselves as a "subscription-based marketing analytics company." Their proposition is firmly based on the basis of it being good data which drives good marketing decisions....
Venngage – Free Infographic Maker
Venngage is one of the major players in the Infographic maker business and has become a favourite with many users due to its high level of features and the availability of a free account with not...
Tawk.to – Live Website Chat – Tawk.to Review
Tawk.to is a live chat service that anyone can add to their website for free and see almost immediate improvements to their pre-sales and post sales customer service levels - we all want that, don't...
Local Rank Tracking with Brightlocal
Local rank tracking and local SEO in general is a large part of what I do for a living and I was going to write this product introduction in a way that would imply that I had just discovered...
Online Quiz Creator Review
Online Quiz Creator is a better than average quiz creation platform which, for a reasonable monthly fee, including a completely free version with limited capability, enables you to build quite...
Clicky – Realtime Analytics
Clicky is an alternative to Google's Analytics which offers sevel levels of analysis that Google's free package does not provide, we have a full clicky review coming soon but here are the edited...
Lsigraph – LSI Keywords Generator
Lsigraph is a free to use web platform that provides a very useful tool for finding and using LSI Keywords. The LSI in LSI Keywords stands for Latent Semantic Indexing. LSI Keywords are keywords...
Google Similar Pages Chrome Extension
Google released their "Google Similar Pages" Chrome extension way back in 2010 but it hasn't really been widely adopted in my experience despite it being free of charge. I decided to take another...
Tableau – Marketing Data Analysis
Tableau is a software product that provides top end analytics and reporting on data from a number of sources both in-house and in the public domain. It is available as both an in-house or...
Whoisology – Website Ownership and Other Whois Data
Whoisology provide a range of services based on the supply of WHOIS data - the details of who owns , hosts and administers any registered website address (URL). This is a mini Whoisology review -...
SEMrush Free Trial
Find out about the SEMrush free trial SEMrush is the most popular and full-featured SEO tools platform for everything from Keyword Research and Competitor Analysis through to Rank Tracking and...
Whoisology Chrome Extension – Website Ownership Details at your Fingertips
Whoisology provides a free Chrome add on to let you access the registration details of the website you are on. Whois is often mistakenly thought of as the entity responsible for worldwide...
rankingCoach – SEO Coaching Platform
Here's a novel idea - rankingCoach - an automated online coaching system that leads you through the various tasks required to put you up at the top of the Google SERPs - Search Engine Results Pages....
SERPWoo – Advanced Rank Tracking & SEO
SERPWoo is an in-depth rank tracking tool. Now I know that many people agree with me in thinking there are too many keyword rank tracking tools out there, many of which are simply lookalikes of each...
Lead Retention Made Easy! Activate Cold Leads with Calculators
What do you do when a lead turns cold? Do you yawn and forget about it? What if you get 1000 leads a month and 100 of them expire. Not a big deal, you may think. But if this happens every month, it...
Outgrow – Online Quiz Builder, Online Calculator Builder
Calculators & Quizzes: THE NEXT BIG THING IN MARKETING - at least that's the claim being made by suppliers of quiz building software, including Outgrow whose product we are looking at here. They...
Yoast – SEO for WordPress
There can be few WordPress developers out there who have not heard of Yoast. It is one of the most useful plugins for a WordPress site that I have ever found and, just to make it even more...
ReportGarden – SEO, PPC & Social Marketing Reporting Platform
ReportGarden is a comprehensive and versatile SEO reporting tool and dashboard platform which is aimed at both in-house marketers and digital marketing agencies alike. At first glance you'd have to...
SERPs – Keyword Rank Tracking & Other SEO Tools
SERPs, (serps.com) is a USA company offering a range of paid for, and some completely free, tools for keyword rank tracking and keyword research. I realise of course that you are probably aware...
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